A Wal-Mart sign in Duarte, Calif.
It's probably safe to say that Wal-Mart has very cheap prices and it's likely a popular presumption that it has the cheapest prices. But a new study from Customer Growth Partners found that during the first three months of 2011, Target pricing was 0.6 percent lower than Wal-Mart's.
The Minneapolis St. Paul Business Journal reports that it is the first time Target has beat Wal-Mart in pricing since the CGP started comparing prices at neighboring stores in four different states.
The Business Journal adds that in April, Wal-Mart retook the honor with prices 2.8 percent lower than Target:
Unless, that is, you count Target's Redcard loyalty program, which offers customers a 5 percent discount off of purchases. If you include that, then Target was about 2.3 percent cheaper than Wal-Mart in April, CGP said. CGP estimates that only about 15 percent of Target's sales go through Redcard.
delonte west blackberry pearl hud homes journey san jose mercury news
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.